COLLECTION NAME:
Graduate Thesis Collection
Record
Title:
Scene and Unscene: Exploring the Role of Design in Facilitating Growth of the Local Music Scene in Savannah, Georgia
Creator:
Heine, Colleen Maura
Subject:
Thesis (M.F.A.) -- Design Management
Subject:
Savannah College of Art and Design -- Department of Design Management
Rights:
Copyright is retained by the authors or artists of items in this collection, or their descendants, as stipulated by United States copyright law.
Abstract:
Throughout human history, music has been central to the fabric of society. Music is a powerful form
of communication, it helps us relate to one another, make sense of the world, and commemorate
moments together. Yet, music is often perceived as an extraneous element in a local economy (Markusen
2003), and although it plays a key role in a city’s creative and cultural life, a local music scene is too often
overlooked as a driver for economic and community development. “At a time when cities are competing
for the highly skilled, mobile workforce that wants first-rate cultural amenities” (Seman 2012), this is a
significant disconnect. What if the value of a local music scene could be made clear from an economic and
cultural perspective? How can a city facilitate the conditions for a local music scene to exist and thrive?
Through ethnographic research and design thinking, this study uncovers the collective vision and possible
future for the local music scene in Savannah, Georgia and proposes a framework for mobilization of the
community of practice.
of communication, it helps us relate to one another, make sense of the world, and commemorate
moments together. Yet, music is often perceived as an extraneous element in a local economy (Markusen
2003), and although it plays a key role in a city’s creative and cultural life, a local music scene is too often
overlooked as a driver for economic and community development. “At a time when cities are competing
for the highly skilled, mobile workforce that wants first-rate cultural amenities” (Seman 2012), this is a
significant disconnect. What if the value of a local music scene could be made clear from an economic and
cultural perspective? How can a city facilitate the conditions for a local music scene to exist and thrive?
Through ethnographic research and design thinking, this study uncovers the collective vision and possible
future for the local music scene in Savannah, Georgia and proposes a framework for mobilization of the
community of practice.
Publisher:
Savannah, Georgia : Savannah College of Art and Design
Date:
2013-03
Format:
PDF : 74 p. : ill