COLLECTION NAME:
Graduate Thesis Collection
Record
Title:
Propaganda: A New Rethinking for Creating Modern Propaganda Posters
Creator:
Jiang, Heng
Subject:
Thesis (M.F.A.) -- Illustration
Subject:
Savannah College of Art and Design -- Department of Illustration
Rights:
Copyright is retained by the authors or artists of items in this collection, or their descendants, as stipulated by United States copyright law.
Abstract:
"Modern propaganda posters can positively promote social progress. Usually, people have a prejudice against propaganda, but propaganda is a neutral term. By analyzing propaganda techniques combined with the psychology of war, the most essential principle of effective persuasion methods of propaganda becomes clear, which is to accurately define a community that could attract the public to take part and then use propaganda to change people’s behaviors and beliefs. This idea will be further demonstrated by analyzing propaganda art and posters. There are two categories of signs, visual propaganda signs and compositions, which this thesis will analyze using semiotics. The visual component uses the results of the written component, a creative strategy of propaganda poster and two categories of propaganda visual signs, to create a series of modern propaganda posters to promote progress of Chinese society under the Internet influence."
Abstract:
Keywords: propaganda, propaganda technique, propaganda poster, war psychology, semiotics, Chinese aesthetics, Chinese social issues
Publisher:
Savannah, Georgia : Savannah College of Art and Design
Date:
2019-03
Format:
PDF : 70 pages, illustrations (chiefly color)