COLLECTION NAME:
Graduate Thesis Collection
Record
Title:
Music Video: The Merging of Music and Film Technique, Its History, Impact On Music, Pop Culture, the Hip Hop Genre, and Social Conscience
Creator:
DeLoach, Kevin Jermaine
Subject:
Thesis (M.F.A.) -- Film and Television
Subject:
Savannah College of Art and Design -- Department of Film and Television
Rights:
Copyright is retained by the authors or artists of items in this collection, or their descendants, as stipulated by United States copyright law.
Abstract:
This
thesis
focuses
on
the
merging
of
Film
Production
and
music
to
create
the
music
video
as
an
entirely
new
production
and
presentation
format
for
musical
artists
as
well
as
its
impact
on
the
music
industry,
popular
culture,
and
social
conscience.
The
aim
of
this
thesis
is
to
study
and
illustrate
the
history
of
the
marriage
between
filmmaking
and
music
presentation,
the
ways
in
which
music
videos
have
come
to
the
forefront
and
are
leading
to
the
emergence
of
hip
hop
as
the
driving
force
in
pop
culture
and
the
evolution
of
standards
and
ideals
regarding
societal
norms
in
cultural
expression,
understanding,
and
expectation.
thesis
focuses
on
the
merging
of
Film
Production
and
music
to
create
the
music
video
as
an
entirely
new
production
and
presentation
format
for
musical
artists
as
well
as
its
impact
on
the
music
industry,
popular
culture,
and
social
conscience.
The
aim
of
this
thesis
is
to
study
and
illustrate
the
history
of
the
marriage
between
filmmaking
and
music
presentation,
the
ways
in
which
music
videos
have
come
to
the
forefront
and
are
leading
to
the
emergence
of
hip
hop
as
the
driving
force
in
pop
culture
and
the
evolution
of
standards
and
ideals
regarding
societal
norms
in
cultural
expression,
understanding,
and
expectation.
Publisher:
Savannah, Georgia : Savannah College of Art and Design
Date:
2014-03
Format:
PDF : 20 p.; WMV